Evil Marketing? What a Buffalo Rancher Taught me About Selling


BuffaloA neat little story provided by Dr. Joe Vitale of his encounter with a buffalo rancher who loved his product but “hated marketing”. What the rancher didn’t realize was that he was marketing effectively all along while he talked about his product that he was so passionate about. So much so, the doctor end up purchasing meat, jerky, and a notebook from the guy.

Dr. Joe Vitale accurately states, “Marketing is simply engagingly informing the people most likely to be interested in your product or service that it’s available.” It’s not about manipulation, but information. The more passionately and sincerely you convey your information, the more hypnotic your marketing will be.

read more

1 Comment

Filed under Selling

One response to “Evil Marketing? What a Buffalo Rancher Taught me About Selling

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s