The Purple Cow’s take on venture capital

Marketing guru and best-selling author of The Purple Cow, Seth Godin offers advice on how to navigate yourself through the tricky world of venture capital. Raising outside money for your business can be both exciting and frightening. To know how to get yourself in a good situation is to know what motivates VCs. Seth provides a series of conditions to keep in mind when dancing with VCs. Read more

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Filed under Business, marketing, Selling, Small Business Marketing

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